In Demand Skill Sets, Talent Wanted & Workshops to Help You Succeed

1/16/15

Current hiring needs – Clients request that candidates have a combination of skill sets, for example, in communications and design, in marketing and technology, and graphic design and programming.

What are you doing to keep up to date with the latest technologies?

Table of Contents:

A. Current Job Openings

B. Webinar & Workshops

Jan.22 – Is My Experience Helping or Hurting My Search?

Jan.22 – Start Your Year Without Fear: Speaking Society Takes   

           You from Dread to TED.

Jan.23 – Career Workshop: Live your Life’s Next Adventure

C. Upcoming Event – Jan.22 DePaul Marketing & Sales EXPO

D. Article

 

A. Current Job Openings

1. Director of Communications – Real Estate – Chicago
https://lhazan.com/job-opening/director-communications-real-estate-chicago/

2. Senior Graphics Designer – B2B Ad Agency – Chicago
https://lhazan.com/job-opening/digital-designer-2/

3. Global Director of Marketing and Communications– Not for profit – Chicago
https://lhazan.com/job-opening/director-marketing-chicago/

B. Webinars & Workshops

1. Is My Experience Helping or Hurting My Search? – Webinar

January 22nd @ 2:00 pm EST (11:00 am PST, 12:00 pm MST, 1:00 pm CST)

Have you ever wondered if your extensive experience or lack of experience is hurting your efforts to find a new job? During this session we will cover the following topics:

– Does extensive experience eliminate you because you’re over-qualified?

–  Should you apply for jobs mandating experience when you have none?

–  If you’re changing careers, is your past experience relevant?

–  How to most effectively list experience on your resume

To register for the training, you may login to our Career Portal and click on the Webinar Tab. Then click on the event and register by clicking the webinar registration link for each event listed.

To Your Successful Career Search,

HR Search, Inc.

Your Login Information is:

URL: www.hrsearchincsite.com

Username: lynn Hazan

Password: (password you selected upon registration)

2. Start Your Year Without Fear: Speaking Society Takes You from Dread to TED. – Workshop

Location: University of Chicago Club

76 E . Monroe St, Chicago

Date/Time

Date(s) – 01/22/2015

5:30 pm – 7:30 pm

Make 2015 your most articulate year yet. How? … Maybe you’ve discovered TED Talks already. Maybe you haven’t. Either way, join Speaking Society and together, we’ll dissect several of those wonderful, wide-ranging public speaking nuggets that are making waves all over the Internet. TED Talks deliver fresh and fascinating insights. You can, too! We’ll share some of the best of the best — clips guaranteed to help you improve your own public speaking process and practices. Learn how TED speakers prepare, how they present and how we ALL can prevent the panic that derails so many speakers. Just as instructive (and frequently funny), we’ll present a few NOT-so-stellar speaking performances captured on video, too, so we can learn how to avoid our own mishaps at the microphone.

Esther Choy and Kelly Standing host University of Chicago Club’s Speaking Society every fourth Thursday of the month.  Invite guests — friends, colleagues, protégés, aspiring or accomplished speakers.  Hungry after work? … Heading to the ‘burbs? … Order dinner from the President’s Bar menu. Eat during the meeting, and still make your train.

Networking at 5:30 p.m.

Program  from 6:00 – 7:30 p.m.

Fee: FREE

Dress: Business causal minimum; no jeans or workout shoes

Register by e-mailing: Esther@LeadershipStoryLab.com by Monday, January

19th.

3. Career Workshop: Live your Life’s Next Adventure – Jan.23

We are very happy to endorse this workshop with two of the best facilitators in the business. You can also get a discount with our link.

Locally Inspired Workshop: Live Your Life’s Next Adventure

In mid-career? Changing careers? Just want to start the New Year with a fresh outlook?

In this engaging, daylong, hands-on workshop—especially created to assess, clarify and create your action plan for change—you’ll learn from experienced professionals who will present their unique perspectives about making and managing life changes. Workshop leaders include:

Peter C. Diamond

The “Amplify Guy” designs corporate and individual career coaching engagements that help his clients traverse career transitions to find work/life fulfillment. His successful four-step plan is grounded in his experience coaching hundreds of clients to create personal leadership action plans that allow them to successfully navigate life’s challenges. As Peter leads his session, he’ll guide you towards personal insights that can help you identify commitments to keep moving forward.

Aleen Bayard

Spanning more than 25 years, Aleen’s bold career in change management,

executive coaching and leadership development includes teaching at

Northwestern University’s School of Professional Studies.  She will help you

uncover, face and disarm your limiting beliefs, so you can chart your course

towards change.

After this day of reflection and reimagining, you will not only see the choices you

have to make to achieve your best your possibilities, but you will also know how

to confront and make those decisions with courage and optimism. So you can

keep your momentum going, you will meet your “accountability buddy,” assigned

for the short term to help you “keep yourself on track.”

Live Your Life’s Next Adventure workshop is about confronting change—whether

you are at a crossroads in life or voluntarily undertaking personal growth.

Space is limited for this transformational workshop. Copy and paste this URL

onto  your server.https://www.eventbrite.com/e/live-your-lifes-next-adventure-

workshop-tickets-14567189857?discount=LYNNH to buy your ticket a discount from Lynn Hazan.

January 23, 2015

10:00am – 4:00pm

200 S. Michigan Ave suite 400

Chicago, Illinois

Tickets: $85.00, includes morning coffee, lunch and a copy of Peter C.

Diamond’s book, Amplify Your Career and Life: 4 Steps to Evaluate, Assess, and Move Forward

Learn more at LocallyinspiredChicago.com

 

C. Upcoming Event

Marketing & Sales EXPO

Lynn Hazan will participate on behalf of Lynn Hazan & Associates and the

Marketing Advisory Council of DePaul University. Come by to say hello.  Ask about

internship and marketing/communications  positions through Lynn Hazan & Assoc.

and info about the MAC.

Here are the details:

Date: January 22nd, 2015

Where: 1 E Jackson Blvd, Concourse Level (take escalator down to lower level)

Time: 3-5pm

RSVP link: http://bit.ly/jan22expo

 

D. Article: 10 Marketing Resolutions for Small Businesses – A Les Stern Marketing Musing

Thanks to Les Stern. His resolutions also apply to candidates.

1. Use data. Spend a little money on data, be it as simple as Google Analytics to monitor your Website behavior to conducting qualitative and quantitative research to identify market opportunities and positioning. One client, using Google Analytics, discovered that 25% of their Web visits were mobile, and decided to make their site more mobile friendly (see #8 below). Two other clients used SurveyMonkey a FREE service) to identify positioning and verify that their business model made sense. Spending a little money on data (big data or little data) ensures that when you spend a lot of money on implementation, you are doing it right.

2. Think print. Most people think print is so 20th century. But great print can create a dramatic impression on your prospects, and can greatly enhance your sales efforts. One high-end construction company client created two amazing brochures to show to prospects. It showed they did great work, communicated their positioning, and put them at an advantage against competitors lacking a showcase piece.

3. Proofread. You spend a fortune on great online and offline marketing, and it is all ruined because of typos, grammatical errors, etc. We’ve all seen it. And here is what people think: “If they cannot even get that right, why should I trust them to become a client?” If you are a poor speller or do not have a grasp on proper grammar, find someone who can do the job for you.

4. Think “social” responsibly. Small businesses are attracted to social media because they think they can implement it for no cost. Then they are surprised when they do not get results. But effectively using social media is not just posting something every now and then. If you are going to commit to marketing via social media, do it. Social media only works when you have a well crafted plan, and stick to it. If you have the ability to do it fine. Otherwise, hire somebody.

5. Find your voice. If you are outsourcing social media or blogging or anything else for that matter, it still needs to be your voice. We are experts at communicating what you want to say. But what you want to say has to come from you.

6. Differentiate. Why do people buy from you? What needs do you fill, and why do customers buy from you instead of your competition? You need to figure that out and communicate it. That is especially true for small
businesses. Any small business – be it a restaurant or retailer or tradesperson, that competes against a big chain, and tries to compete on price, will eventually lose. But a small business that can differentiate on another attribute like quality or service or reliability…now that business can wallop Home Depot or Wal-Mart or McDonald’s.

7. Video. Video is becoming more important for Search Engine Optimization. But it is video embedded on your site, not just a link to YouTube. So whenever you can, think video. And when you do create a video, communicate something that will provide value. Tips, be they home improvement tips or tax tips or recipes, are much more valuable and effective than simply stating how great you are.

8. Mobilize. More and more Web visits are generated through mobile devices. This trend will only increase. So make sure your site is mobile friendly both in look and functionality.

9. Focus on your target market. Even though you want to get as much business as you can, you cannot be all things to all people. Focus on who you want to target (the audience best suited for your product or service), and don’t expend energy going after prospects outside your target market. If you do, chances are you will not get that business anyway.

10. Make money, have fun. Of course, it is easier to have fun when you are making money. But making money if you aren’t having fun is, well, not fun. So resolve to have fun while you have your most profitable year ever.

Les Stern – President
L. Stern & Associates, Inc.